ENROLLMENT MATERIALS: An enrollment brochure, controlled-access website and quarterly e-mails highlight lucrative rebate offers, on-trend menu concepts, business-building ideas and other members-only perks. Visit perks.parway.com.
Par-Way Tryson // Customer Loyalty Program
Par-Way Tryson, makers of the #1 food release spray in foodservice, needed help to defend their premium brand against lower-priced distributor private labels. We created the Par-Way Perks program to reward operators for their loyalty. We developed all logistics, incentive offers, fulfillment strategies and marketing materials for the program, which reached its goal of enrolling 1,000 operators in 2 years. read more
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